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Trisura

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Trisura Projects

Trisura is a specialty commercial, general liability insurance company  focused on delivering exceptional service to their broker customers.

The Project | Website Development

Trisura was using an outdated CRM tool to manage its existing website. To address the issue, Euphoria implemented a fully responsive solution backed by WordPress creating a highly usable, searchable and browsable product catalogue with easy social sharing options and clear conversion points to contact for a quote.

The Result

Objectives

  • Implement a fully responsive solution backed by WordPress
  • Create a highly usable, searchable and browsable product catalogue with easy social sharing options and clear conversion points to contact for a quote
  • Reorganize and expand current blog for enhanced search and browse-ability of content
  • Expand content and product offerings to grow community and brand recognition
  • Improve site navigation across multiple languages and countries.
  • Ensure compliance with AODA requirements

Requirements

  • Information Architecture
  • UX & Prototyping
  • Content Strategy
  • Website Design
  • Custom WordPress
  • Mobile Accessibility
  • SEO & Analytics
  • SSL Certificate Set up

The Project | eLearning

Q: How do you get brokers, who are not your staff, to sell your complex insurance products and arm them with the knowledge to do it properly?

A: Develop highly memorable and fun eLearning that challenges brokers to construct a virtual building, and collect reward tokens to complete the course. Entitled Surety 101 and Cyber 101, the successful completion of the eLearning provides continuing education professional credits.

The Result

Objectives

  • Elevate brand recognition in the insurance broker community
  • Create a highly engaging online course that captures the imagination of brokers using gamification
  • Develop a unique look that maintains the professionalism and integrity of the brand while infusing the animated fun style of online games
  • Develop content that meets the industry’s continuing education requirements
  • Create reference documentation that supports the broker on the job

Requirements

  • Instructional Design Strategy
  • E-Learning Design
  • E-learning Development
  • Mobile Accessibility

Next Project: Meridian >

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